Media & Communication Studies Laboratory

Studies journalism, publishing, digital platforms and public communication, examining how content is produced, circulated, understood and influential. Media analysis, content research and audience observation explore the relationships between cultural expression, platform mechanisms, professional ethics and public trust.

Research & creative directions

• Journalism and public communication: reporting methods, fact-checking, public issues and professional ethics.
• Platforms and media change: distribution, recommendation systems, social media and the effects of AI.
• Publishing and cross-media content: editorial planning, digital publishing, adaptation and expression across media.
• Audiences and credibility: media use, intercultural communication, media literacy and public understanding.